Sony Corp.will cut 10,000 jobs, or 6% of its workforce, as they try to turn a profit.

The company’s new head, Kazuo Hirai, will confirm the reductions in what is sure to be a heavily watched briefing on Thursday, the country’s Nikkei newspaper reported Monday.

Much of the employee scale-backs will come from Sony’s deeply unprofitable television business, which has been losing money for the better part of a decade to lower-cost competitors such as Samsung and Vizio.

Roughly half of the job cuts will stem from recent deals, including Sony’s sale of a chemicals company last month and a spinoff of its LCD production capabilities into a joint operation with Hitachi and Toshiba last year. The company had more than 168,000 employees as of March 2011.